AIDS Service Group Changes Name

Aug. 20, 2014

The AIDS Services Group in Charlottesville is changing their name and adding a few extra services.

They are now Thrive, and they want to make sure they can serve the whole person.

While they will still be providing services for people who are HIV-positive, they wanted to make sure that they are able to provide primary care as well.

The CEO of Thrive says that funding for HIV around the state is changing as it is no longer a death sentence.

“But when we are talking about having an almost normal lifespan living with this disease, it takes a whole different approach,” says Peter DeMartino, CEO of Thrive. “It's really about making sure we are helping people build the skills to survive and to go on living and living well with HIV.”

They thought that having the word AIDS in their name was discouraging to patients who might need to come in for help.

Instead they want people to thrive.

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