Alcohol Sales Surge During Black Friday Deal

November 29, 2012

(AP) Black Friday discounts offered by Virginia's Alcoholic Beverage Control stores were a hit with customers.

Figures released Wednesday by the Department of Alcoholic Beverage Control show liquor and wine sales on the day after Thanksgiving were up 86 percent from the same day a year ago. Sales totaled $5.9 million.

ABC spokeswoman Rebecca Gettings tells the Richmond Times-Dispatch that the discounts allowed customers to buy premium brands for gifts and holiday entertaining.

A Virginia Beach store had the highest sales, $63,287.


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