Women Focus of Virginia AIDs Campaign

By: AP
By: AP

March 10, 2014

RICHMOND, Va. (AP) - Women are the focus of a new statewide AIDS public health campaign.

The Virginia Department of Health says the Virginia Greater Than AIDS campaign will reach out to women through conversations and personal stories. It will include public health messages on television, radio, billboards, public transportation, websites and social networking sites.

The department's most recent surveillance data indicates that 6,600 women in Virginia have HIV. By the end of 2013, 48 percent of these cases progressed to an AIDS diagnoses.

Interim state Health Commissioner Dr. Marissa J. Levine says in a news release that HIV and AIDS are taking a toll on the lives of women and their families.

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